Friday, September 7, 2012

Moose Jaw Times-Herald: Lisa's Corner: No need to rush from event to event

By Lisa Goudy


I remember seeing the first advertisement for back-to-school in early July this year.

That is probably the earliest I personally have ever seen advertisements for back-to-school. Elementary and high school students only get out of school closer to the end of June. I don’t see the need to wish their few months off away almost as soon as it begins. After all, students should be able to enjoy the summer without worrying about heading back to school for another year while they’re still kids.

But it’s not just back-to-school stuff. Not long after the middle of August, I learned that my parents received the Sears Holiday Wish Book in the mail. When I was younger, it often came in the mail at the end of August or early September. Now it has been issued even sooner.

It probably won’t be long before Halloween costumes and decorations come out. It’s highly possible they already have. As soon as Halloween is done, expect Christmas decorations to come out. Right after Christmas, it’ll be Valentine’s Day things and then just after that, you’ll see Easter things. Not long after Easter — depending on what month it falls in — you’ll start to see back-to-school things.

I think I can guess at the motives for putting things out for holidays and times of years increasingly early. It’s all about making money. That’s what businesses are for. I can understand that. What I can’t understand is why there seems to be a constant push to wish away the time that we have.

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